Do you know why most marketing strategies fail? After many years of experience I have come to the conclusion that the answer is consistency . Only by respecting the order of the steps in the funnel is it possible to be consistent with…
Door Knob the funnel for CPG businesses
This funnel scheme features high engagement but low curiosity. This funnel occurs above all in CPG companies called package goods such as quick and low-cost purchases such as shopping to buy cocacola . In this funnel, users don’t waste time searching for…
Marketing Funnel Definition Typologies Strategies and Best Practices
Definition of marketing funnel: what it is and what it means The marketing funnel is a system that channels traffic into a funnel-like buying process. Consumers are attracted, leads are created and finally customers are to purchase. The funnel is…