Almost all games employ a reward system to keep players active. In candy crush when completing a level a reward called . Sweet” is generated, the player knows that with that reward it will be easier to reach the level.…
Candy Crush: i segreti di NeuroMarketing del gioco che
In 2015, Candy C rush cannot be considered just a trend. With more than 100 million downloads, the free game is generating around one million dollars a day for its producer King . In other words, Perhaps this game’s most powerful…
Robert Cialdini’s Weapons of Persuasion
The Weapons of Persuasion is a book written by Robert Cialdini in 2001 and . Studied for years in all universities around the world. The book is an exhaustive collection of studies, tests, experiments and theories of many researchers who…