To make sure you’re doing it right

Anchor text optimization is an important skill to master. That’s why we’ve compiled this list of the most important optimization steps you should always follow.

Let it be natural

The link is an integral part of your text, something whatsapp lead that initially brought visitors to your website. Therefore, the anchor text should have no impact on the quality of the text.

But if you don’t make it sound natural, you’ll discredit yourself. Let’s compare

This is one of the most common mistakes you’ll see online: the anchor placement isn’t natural and doesn’t flow with the rest of the text. You can find a ” write my paper” service that can help you optimize your text’s flow and ensure nothing in your content sounds awkward.

Include a keyword

Keywords are important for SEO, but Google has phone database a very strict policy when it comes to anchor text keywords. Its Penguin algorithm scans your text to find keyword-heavy anchors. If you place the same or similar keywords in too many anchors, Google will penalize you. In fact, Google considers over-optimization one of the top 5 most counterproductive SEO strategies .

Therefore, try to use different keywords and place them only in a small number of selected anchors to avoid keyword stuffing. You can use a keyword finder to determine which keywords are most important and should be included.

Keep it concise

Anchor text should be between 2 and 5 words and non-optimized robots.txt file clearly indicate what the linked page is about. Anything longer than 5 words would be too long for the average reader and could be recognized as spam by Google.

try eliminating all unnecessary words and ask yourself: Is there a more precise or concise way to say this? Here’s an example: