Tell the customer what they’ll gain by reacting quickly instead of what they’ll lose if you’re running an sms marketing campaign to promote a limit-time offer. Suppose you’re promoting a summer sale that will end soon. Here’s a good example of how you should tell your customers about it.The entire text consists of three sentences. Two of which say something positive. The final sentence creates a sense of urgency without causing panic or fear. Follow suit and avoid sentences like hurry up before the time runs out or the offer won’t last forever.
You’re not alone if the above
You’re not alone if the above sentence made your eyes itch. While using such short sms lingo with unusual abbreviations — known as “textese” — gives you more room. It doesn’t guarantee that everyone will understand what you’re trying to say.Your target audience email list is more likely to understand textese if it consists of just millennials and/or zoomers since they’re more digitally connect than other generations. And even those customer groups may misinterpret your messages. As not all textese is universal and is constantly evolving.
This nonprofit uses advanc tools
This nonprofit uses advanc tools and automation to create more emails—and more time. Case studyThis nonprofit uses advanc tools and automation to create more emails—and more time.Always strive to use simple and clear language in your copy with words fully spell out to ensure all of your customers interpret your message correctly. You can tackle the tight character limit by writing fragments instead of complete CRYP Email List sentences without resorting to textese. For example. You can simply say “offer valid till 12/31” instead of writing “this offer will remain valid till 12/31.”Moon magic sms copywriting example.